Customer Login  |  

From Category Archives:

Crowdsourcing

Communication in Crowdsourcing: Treating the Crowd as You Would Any Employee

by Kevin Dodds Scalable bandwidth and burstable work pools are both terms used to describe crowdsourcing. Both of these terms, however, imply that workers are anonymous ID numbers performing tasks remotely and this can be dehumanizing to them. Because of ... Read more

{ 0 comments }

posted by Shyamali Ghosh on July 11, 2013

Qualify or Block? Finding
the Best Crowd Workers

by Kevin Dodds Getting the right workers is critically important for most managed crowdsourcing projects. Success depends on a pool of workers who understand and can do the tasks involved. So, while it’s certainly possible to open a project up ... Read more

{ 0 comments }

posted by Shyamali Ghosh on June 18, 2013

Labor as Bandwidth

All businesses struggle with seasonality or variability in their labor requirements, in one way or another. Resort hotels are busy in summer and much slower in winter. Tax preparation firms are swamped during the April crunch. Alaskan seafood operations work ... Read more

{ 0 comments }

posted by Shyamali Ghosh on April 26, 2013

Crowdsourcing 102: Q&A

We received such a positive response to our February Crowdsourcing 102 post that we decided to follow it up with some of the questions we fielded about it, all answered by our resident managed crowdsourcing expert, Kevin Dodds. Q. Have ... Read more

{ 0 comments }

posted by Shyamali Ghosh on April 4, 2013

Crowdsourcing 102: Narrowing the Worker Pool

by Kevin Dodds There are two primary ways to use managed crowdsourcing to collect data: result consensus analysis, and the creation of semi-private crowds. Consensus Analysis For clearly defined, “only one answer” questions—any piece of data where the format is ... Read more

{ 0 comments }

posted by Shyamali Ghosh on February 12, 2013

Five Years Old!

Information Evolution reached its fifth anniversary at the end of 2012. I’d like to take a moment to talk about where we came from and where we are going. Partners not Vendors Our model from the beginning was to be ... Read more

{ 0 comments }

posted by Shyamali Ghosh on January 30, 2013

Is Big Data Good Data?

by Shyamali Ghosh Taking information at face value is a risky proposition, as Gary Hoover (formerly of Hoover’s and four other companies launched over the course of his career to date), pointed out last week in a Fundamentals of Business ... Read more

{ 0 comments }

posted by Shyamali Ghosh on January 15, 2013

Is “The Crowd” Social?

Some analyses of crowdsourcing have described it as a form of “social” network. But is crowdsourcing really social? Can paid work be social? Government, nonprofit, and even some commercial firms use volunteers for crowdsourced tasks. Volunteer-based crowdsourcing is inherently more ... Read more

{ 0 comments }

posted by Shyamali Ghosh on October 31, 2012

Creative Destruction

Products and services in all markets almost universally, sooner or later, reach a market penetration plateau. Once this limit is reached, there are only a few options when it comes to gaining market share: slow incremental growth at a significant ... Read more

{ 0 comments }

posted by Shyamali Ghosh on October 1, 2012

Crowdsourced Data Collection

The buzz about crowdsourcing continues to get louder every day. The crowd can now, it seems, handle a range of tasks including journalism, design, and even filmmaking. If you’ve been asked to look into crowdsourcing as a way to stretch ... Read more

{ 0 comments }

posted by Shyamali Ghosh on May 7, 2012

← Previous Entries

Next Entries →