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A Predilection for Prediction

by Matt Manning The move to marketing automation platforms, “lead scoring” (prioritizing sales prospect records based on data analysis of your customer base), and predictive analytics (pure data-driven decision-making) is shifting the very foundation of the information industry. Publishers could ... Read more

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posted by Shyamali Ghosh on June 11, 2015

Return on Information

by Matt Manning For all the talk about the value of accurate data, few of us are making the effort to calculate the true and total cost of keeping data up-to-date and making it ever richer. Real-time updates, data overlays, ... Read more

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posted by Shyamali Ghosh on May 26, 2015

Metastasizing Metadata

by Matt Manning What happens when you have more metadata for a database record than there are fields of data in the original record itself? If you’re like almost every other company in the world you don’t have to imagine ... Read more

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posted by Shyamali Ghosh on May 14, 2015

Inside Open Data

At IEI, we’re intimately familiar with the “demand side” of public information. It’s rare, though, that we get a glimpse of the issues facing public sector managers on the front lines of supplying that information. That’s just what we got ... Read more

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posted by Shyamali Ghosh on May 4, 2015

Born Open

The open data movement is a juggernaut. In the years since the Freedom of Information Act, citizens have come to expect access to public information of all kinds in the easiest, fastest possible way. At first, federal government agencies struggled ... Read more

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posted by Shyamali Ghosh on April 8, 2015

Partner Spotlight: Connotate

by Selene Arrozolo Once upon a time the Internet was a place where humans went to look at “pages” of content. These days, however, more “machines” than humans are using the web and many of these little machines are powered ... Read more

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posted by Shyamali Ghosh on February 9, 2015

Data Day Recap

by Selene Arrazolo The Data Day Texas conference in Austin once again brought together hundreds of folks in the Texas big data community for one data-filled day. Here are the presentations that we thought were “best of show.” Lisa Green, ... Read more

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posted by Shyamali Ghosh on January 26, 2015

Whither D&B?

by Matt Manning The recent news that Dun & Bradstreet purchased data-dealer turned data management service provider NetProspex further advances two seemingly contradictory corporate storylines for the B2B data industry’s bellwether. This may be another in D&B’s string of acquisitions ... Read more

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posted by Shyamali Ghosh on January 12, 2015

Databases v. Reality

Updating an existing database (either CRM data or a data product) is a never-ending job that most people would like to avoid. We built Information Evolution primarily to address publishers’ need to keep on top of the shifting technology trends ... Read more

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posted by Shyamali Ghosh on December 18, 2014

Data Trends 2014

by Matt Manning The recent DataContent track at the BIMS conference in Miami last week pointed to some very clear trends in data product development. Here are some of the memes we’re likely to hear a lot more about in ... Read more

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posted by Shyamali Ghosh on November 24, 2014

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